Sunday, February 11, 2007

Fancy rebranding that doesn't look too shabby

Not that General Electric is known for creating some horrible products that tear apart the environment anyway. Sure some could say that the train or plane engines contribute to a polluted environment but it isn't like you can expect them to halt a productive product line. One CAN expect them however to attempt to change their product line in order to make them more sustainable and better.

Also, their new website is really, really purty.

Ecomagination

I was sort of cringing when British Petroleum became Beyond Petroleum but they eventually began to back it up with forays into alternative energy. One can only hope that this rebranding means a lot more then just some new purty images and flash animations but an honest and actual attempt to change the direction of the company to do something a little more, "right".

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